In the beginning of April 2013, Microinvest launched the most successful business network in Bulgaria and Russia for all its clients in Africa, Middle East and Europe as well – www.show-microinvest.com!

Before we have a look at the project, we would like to present some statistics about the two analogues in Bulgarian language (www.show.microinvest.net) and Russian (www.microinside.ru). The table belows describes the active Microinvest partners and the number of the described implementations.

The company expectations are these numbers to be doubled in the next six months and www.show-microinvest.com to become the biggest free, light and secure way each smaller company to improve its level of SEO and therefore to be listed on first page in Google.

What are the benefits for you of publishing clients on www.show-microinvest.com:

• You will have a free on-line portfolio with your company contacts and link to your web site.
• Your details will be easily founded in Google when clients from your region search a software solution for their business. They may love exactly the approach you presented.
• The information for your company and contacts will be on a website, which is optimized for the search engines using keywords for your business.
• Free advertisement for your company and activity, with an opportunity to add photos from the office and/or a business logo.
• A new channel for communication with existing and potential clients.
• A team of marketing and IT specialists, who are carrying about the development of the site.

? We add another reason for you to take part in this project organizing many surprises during each step of the registration and publication of projects. The partner with the biggest number of published clients on www.show-microinvest.com, will get a special award. The web site automatically reports the number of published clients by every registered user, which will make the winner absolutely transparent and you will be able to monitor the temporary results. The partner with the most uploaded clients till 30th of April 2013 on www.show-microinvest.com  will win a brand new camera with lots of extras!

Join us!

Who can work for you 365 days a year, 7 days a week and 24 hours a day?

We work 8 or 10 hours a day and get tired. But computers can work 24 hours a day, every day of the year. So here is our goal – give them tasks, that will work in our favor and will bring us benefits. Now image an employee that walks around all day with a big advertising board and introduces himself to every random street passer. How long will it take for him to get tired? And how many people could possibly have seen him? We are back to square, let us make the computers work for us 365/24/7. Therefore it is really important that we create a corporate web site that should contain the most precise information about our products and services. And instead of an employee that will get tired in 8 hours, the computer will work day and night and will present information on us to 7 000 000 000 potential readers! Now, the second task before us is to promote this web site so that it is interesting and many people will find it? That is a matter of the marketing experts and has its own simple solution. We need a lot of backlinks, advertising in social networks and much base support with a passive development. The bottom line is very simple – we spend 15 minutes on the site every day, and it advertises for us 24 hours a day. Still not convinced? Remember Google, Apple, Facebook or  Yandex! Even if we are not as popular as they are, more and more people work with mobile devices, have an instant and fast Internet connection and are constantly searching. And in order to find us, we should publish information in an accessible form. Even a beautiful woman requires an appropriate makeup, in order to stand out from the crowd and be noticed by all. That is our goal – make people find us easy to come to us. The conclusion is simple, the future is bond to the Internet and we have a choice – either be part of it or just watch from aside (sobbing quietly) while others are doing well. The bottom line is the following – an initial investment for creating a site, then minimal maintenance for 15 minutes a day and what we get are excellent results. If you have a site and publish it on show-microinvest.com, this site may redirect clients to your site. So there you have it – everything is connected. To make the process simpler, Microinvest offers a template website to partners, everything is already done. You need only to send us your personal details.

SEO, can you do it? Or should we do it together? 

Imagine a well arranged outlet. Usually models are dressed in the most attractive clothes, standing next to them are the high-heeled shoes. It’s stylish and well organized. Exactly that is the SEO optimization of yours website. The future is about a beautiful arrangement of the information, shinning out the content and optimization for the visitors. And if you put it in the form of technical terms, SEO optimization is the process of rearranging information in a form convenient for visitors and search engines. The final goal is to be easily found, to be more beautiful and convenient. Because customers appreciate it on subconscious level. Sometimes it is done quite easily – add a few appropriate words and change the description of the content a bit. The other way is complicated – a lot of processing or even an overall change of the site is needed. The question in hand is the following – how important is the SEO optimization? And the answer is simple, it can be found in the behavior of each user: “How often do you remember the name of the site and how often you’ve searched for it with a search engine?” Almost 100% of visits to websites come from search engines and links; therefore it is extremely important to do a complete SEO optimization. And let’s do it together, our sites are highly SEO optimized, we know how! All it is required is to contact us and you will receive quality information for the process. How, when, with what technology and exact steps. And everyday postponing of this task is to make it easy on your competitors, they are not strong, simply we do not perform at the proper level. The future is highly optimized websites.

A vast usage of the mobile technologies
Today’s world is dynamic and interesting. One of its most compelling features is the possibility to travel, to work, to control and manage remotely. Naturally, this has its base – mobile devices and universal Internet connectivity. The world is evolving and consumers rely on connectivity anywhere, anytime. Can you imagine today’s world without cell phones or Internet for even five minutes? Would you write a postcard, letter or telegram? No and most probably you have never done that. That is why the future is bond to mobile technology, usage of small and convenient devices and universal connectivity. More and more tasks will require mobile devices and they are going to take over the world. For that reason Microinvest works in that direction. We constantly develop new techniques and software in this area. We strongly believe that Windows 8 RT and Windows Phone will be an important part of the future. Unlike Android, these systems have an underlying business component, which puts them in the future business, assisting the users. We will leave the Androids and iPhones to the models and sports people (for images, videos, etc.) and will focus on the business users (graphs, reports, documents and analyzes) and the most appropriate for this system – Windows Phone.

The many faces of Microinvest eMenu Pro

Just an ordinary day and an extraordinary idea! This was the beginning of Microinvest eMenu Pro. The product’s excellent implementation as a modern instrument for both waiters and clients followed shortly. But what else can we expect from this product? For all of the beginners we will present and summarize it’s functionality.

1. Electronic menu in the waiter’s hands, which is used for remote orders in restaurants and cafes.

2. Electronic menu on the clients’ table, which is used for remote orders in restaurants and cafes without the need of a waiter. The client orders by himself.

3. An instrument for retailers in the trade hall, mobile retailers, who follow the client everywhere and prepare the order together. Irreplaceable for large halls.

4. As a variation of Microinvest Digital Board, Microinvest eMenu Pro is an excellent choice for creating a vivid and dynamic environment in a restaurant and showing the dishes on large screens.

Microinvest Digital Board can be incorporated into a website in order to promote the products. Prices, promotions and other details are updated automatically. The settings are the same as in a local network, as long as the URL address of the presentation is published online. And now for the news – Microinvest eMenu Pro has become an instrument for graphical analysis and remote control. A new variety, called Micrionvest Statistics, visualizes over 30 graphical references  for mobile phones and tablets and is a part of Microinvest eMenu Pro’s main package!

A new taco restaurant using Microinvest software opened doors! Our products are a convenient solution for each retail and restaurant business in every part of the world. Streamline the work process via Microinvest software programs!

On December 15th a new function of Microinvest eMenu Pro launches – Digital Board.

Digital Boards are big screens, which you have certainly seen over cashier’s stands in Fast-Food Restaurants. They continuously broadcast advertisings or information on goods, which are directed to clients. Often on such screens Daily Menus, goods, promotions, etc., are displayed.

Digital Board represents an additional way to attract clients and to advertise your business.

Key features of Digital Board:

• Simultaneous, parallel presentation (for example, presentation for Business-lunch, presentation for a certain item, promotions, etc.).
• An ability to make 5 different presentations and launch them on 5 displays, as each presentation has its own web-address.
• Stand-alone submission of information.
• Changing the price of a product in the main program will result in an automatic change of the price in the presentation. However, changing the price of the product in the process of editing the presentations will not lead to a change in the price in the main program.
• Simple installations, taking into account the needs and wishes of the client.
• Digital Board from Microinvest isn’t a separate product, which requires payment. It is a FREE function for Microinvest eMenu Pro users. We went away from Eastern European countries’ practice, where such programs are available as stand-alone products and their prices are up to 10 000 Euro, with subsequent changes and revises that cost as much as a new car.
• Product looks like a presentation. The client only chooses a template, effects and the information he wants to upload.
• Multi-purpose usage. If you launch Digital Board on a tablet – the application will work as Microinvest eMenu Pro. If you launch it on a big screen – you have an advertisement over the cash-desk ready to go. Also, the presentation can be launched in the form of a web site. Everything is in your hands!
• Simple, flexible kind of connection – benefits of Digital Board for a faster selling of products.

Microinvest eMenu Pro is constantly evolving. This means that the quantity of templates and colors in Digital Board will increase. Having acquired some experience, you can independently place pictures in the presentations and alter the locations of the screens.

From now on you have a free tool for powerful advertising, so use it!

Microinvest Warehouse Pro Light often develops taking in consideration the latest trend. This time we want to present you with the new function of the product which will offer your restaurant not only high quality service but more satisfied clients.

Waiter Call Button – a practical addition to a program with even more practical functions!

The clients of your restaurant, night club or cafe will no longer have to search the whole hall for waiters just to make an order or to ask for the bill. On the other hand your staff will become more responsible and take their duties more seriously – thanks to the new functions of Microinvest Warehouse Pro Light you can track down the reaction speed on each call.

Don’t forget about the “curiosity” of some clients. From now on, besides permanent clients, your restaurant will have innovation lovers who will be glad to try out the “latest addition”, and even business managers who value their time and cannot waste some waiting for service.

After all, increasing of your restaurant’s profit depends on increasing the number of your clients.

Microinvest Warehouse Pro Light may be installed on every Waiter Call Button devise.

“The partners of our partners” is the latest Microinvest initiative, which aims to popularize the experience of all companies, which are dealing with Microinvest software solutions. We want to create a business social network, where every one can share and read about the best practices.

How to join?

Send us short description of your company and what is your experience with Microinvest software solutions (tell us more about the last installation you made, what software did you use, how long it took you, send us pictures, ect.). We will publish the review of your company on our web site.

Contact us on marketing@microinvest.net

From the beginning of 2012 more than 300 installations are made only by our partner in Kenya – Pergamon Group.

In this article are published a few pictures from their clients.